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Home > Chemicals Paints & Coatings >  Competitive Intelligence: World's Leading Paint and Coatings Companies--Strategic Directions, Marketing Tactics, Technological Know-How

Competitive Intelligence: World's Leading Paint and Coatings Companies--Strategic Directions, Marketing Tactics, Technological Know-How



 

This new report from Venture Planning Group provides analysis of the world's leading paint and coatings companies' strategic directions, marketing tactics, and technological know-how.

The companies analyzed in this report include Akzo Nobel, BASF, DuPont, Henkel, Kansai Paint, Nippon Paint, PPG, RPM, Sherwin-Williams, and Valspar.  The report presents:

  •  Specific business, new product development and marketing
      strategies.
  •  Major strengths and weaknesses, e.g., managerial, organizational,
      marketing and product development.
  •  Anticipated acquisitions, joint ventures and divestitures.
  •  Promotional tactics.
  •  Distribution approaches.
  •  Product service and support.
  •  Customer relations.
  •  Internally developed and acquired technologies, processes, and related capabilities.
  •  Proprietary technologies and patent litigations.

Contains 134 pages



To order sections of this report, contact Client Services


     
   
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