Introduction Retail-ready packaging offers multiple benefits in terms of operational efficiencies and brand enhancement. A high-growth area with relatively few key players, opportunities exist in the established European market where technological advances are crucial to the uptake or RRP and in less developed markets like Asia and North America, where RRP is under-utilized for a variety of factors. Features and benefits Understand the benefits and challenges of retail-ready packaging to manufacturers, retailers, and consumers. Consider the optimum design features of successful retail-ready packaging. Gain an insight into the size of the retail-ready packaging market – and how it is forecast to grow. Explore new technologies that are having an impact on innovation in retail-ready packaging. Identify key players in the retail-ready packaging space.
Highlights Market opportunities exist in the Asia-Pacific region where the packaging market is growing in response to changing consumption patterns in the grocery sector, and in North America where RRP is under-utilized despite the size of its grocery market. The use of new technologies in corrugated board such as die cut boxes, in microfluting, and in higher quality finishing and printing techniques is creating exciting opportunities – and demand - for more robust, lightweight, and eye-catching RRP designs. The RRP market is dominated by a small number of large companies with interests in corrugated packaging including Smurfit Kappa, Amcor, DS Smith and Mondi, as well as a handful of key players with a smaller but highly specialized stake in the RRP market such as SCA Packaging, i2i Europe, and Industrial Packaging Group Your key questions answered How can RRP benefit my business and my customers? What are the costs involved in implementing RRP? What are the key features of successful retail-ready packaging? What new technologies are impacting the development of RRP? Where are the big market opportunities in the retail-ready packaging space?
Contains 96 pages 34 tables/figures.
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