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Home >  North American Aftermarket Automotive Apps - Strategic Analysis of Vehicle Information, Service and Management Apps

North American Aftermarket Automotive Apps - Strategic Analysis of Vehicle Information, Service and Management Apps



 

Despite the increasing availability of apps related to vehicle service and management, automotive market participants are still struggling to develop successful business models around these mobile platforms. However, as consumer connectivity increases in North America, OEMs and third-party developers are expected to see steady and sustainable revenue through app-related business models, while posing a threat to aftermarket participants with advanced vehicle diagnostics apps. This research examines the key trends in vehicle service and management apps, competitive dynamics, and market factors to provide a comprehensive understanding of aftermarket automotive apps.

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